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Developed with American Magic
May 08, 2024
1 min read
Our partnership with New York Yacht Club American Magic brings together top athletes, coaches, designers, and engineers to develop gear with innovation and technology at the forefront. The quest to win the 37th America's Cup is on!
In the dynamic and unpredictable world of the America's Cup, gear that adapts to sudden changes is essential. The professional sailors' highly specialized roles require gear that ensures protection and comfort while meeting unique demands like warmth, cooling, and aerodynamic efficiency.
In the video below, you can learn more about how we work to give the crew a competitive edge by continuously evolving the development of our sailing apparel.
Our partnership with Helly Hansen is very important, especially for those of us who are on the water on a day-in, day-out basis. It's our protection. You don't want to even have to think about or worry about it. It's not even a consideration come race day.
Hydropower
High-performing protection against the elements
